Build whole page families in one pass
Frase finds the page families worth building for your site, drafts every page in your brand voice, and scores each one before it ships. You cover a long-tail keyword set in an afternoon instead of writing each page by hand.
Trusted by content and SEO teams at
Every page is a real draft
Scale without shipping thin, duplicate pages
Programmatic content earns rankings only when each page is genuinely useful. Frase drafts every page in the batch with its own outline, sections, and target keywords, then scores it for SEO and GEO, so a family of 40 pages reads like 40 deliberate pages, not one template filled in 40 times.
- Each generated page is drafted in your brand voice, not a spun template
- Every page carries its own optimization score before it goes live
- You preview a page and select which ones to generate. Nothing batches without you
Template
Solar Installers in {city} for {industry}
Frase drafts a distinct outline, sections, and keyword per page
Preview and score each page, then publish the approved batch at once.
Part of the loop
A page family moves from a detected opportunity to published, scored pages without leaving the workspace. Frase points the same drafting and scoring it does for one page at many pages at once, so scale does not mean a separate bolt-on tool.
Create
Frase detects the page family, drafts every page in your voice, and scores each one.
You are herePublish
Push the approved batch to WordPress, Webflow, Sanity, Wix, or FraseCMS.
Optimize
Each page ships with its own SEO and GEO score, so weak pages surface before they go live.
Fix
Content Guard watches the family for ranking decay later and proposes fixes for your approval.
What Frase does
From a keyword pattern to a published page family
Frase handles the discovery, the drafting, and the scoring for a whole set of pages at once, so covering a long-tail topic stops being a quarter of manual writing.
Finds the page families worth building
Frase reads your site and surfaces programmatic opportunities, the location, comparison, and integration grids where a set of pages could rank, with an estimated page count and traffic for each.
Location pages for every market you serve
Frase suggests the cities and regions to target from your site and service, then drafts a distinct page for each one instead of a single page stretched thin across markets.
Comparison pages against your alternatives
Frase drafts a structured “your brand vs. each alternative” page for the competitors it finds, so you own the comparison searches buyers run before they pick a tool.
Integration pages from your real integrations
Frase detects the tools you already connect with and drafts an integration page for each, capturing the “your product + tool” searches your partners’ users make.
Your own pattern, your own variables
Give Frase a title pattern with a {variable} and your list of values, and it generates a page for each combination, with real keyword data attached so you build the ones worth building.
Preview, then generate only what you choose
Frase shows a full preview of any page in the family before you commit. You select which pages to generate, and only those spend credits and reach your CMS.
Stop stitching point tools
A page family, not a folder of near-duplicates
Most ways to scale pages either swap one variable across a template or leave you writing every page by hand. Frase drafts each page in full and scores it, so scale does not mean thin.
The fragmented way
- Build a template and swap one word per page, then hope Google sees value.
- Generate the whole batch blind and find the weak pages after they publish.
- Research the cities, competitors, and integrations to target by hand.
- Export pages, then reformat and upload them into your CMS one at a time.
The Frase way
- Frase drafts each page with its own outline, sections, and target keywords.
- Frase previews and scores each page, so weak ones surface before they go live.
- Frase reads your site and proposes the page families and the variables to fill them.
- Frase publishes the approved batch straight to your CMS in the same workspace.
Proof
Teams cover the long tail without a content sweatshop
“…transforming hours of research into minutes. I love the SERP analyzer and Outline Builder, which are real game-changers…”
“The MCP is so easy to use and is a game changer because it brings insights directly into my workflow without needing to toggle between tabs.”
What you get in the trial
Stand up your first page family in one session
Start a trial and let Frase scan your site for programmatic opportunities, or hand it a pattern of your own. Preview the pages, pick the ones worth building, and generate a drafted, scored family you can publish, all before the trial is over. Not a thousand thin pages overnight, but a real set of pages built to compete.
Plans start at $39/mo billed yearly. Each generated page draws from your monthly article allowance; add more content or seats as your page families grow.
7-day free trial. No credit card.
Questions about programmatic SEO
What kinds of pages can Frase generate programmatically?
Frase builds location pages (your service across every market you serve), comparison pages (your brand against the alternatives it finds), and integration pages (your product plus each tool you connect with). You can also define your own pattern, like “Best {category} for {industry}”, with your own list of values, and Frase generates a page for each combination.
How does Frase decide which pages to build?
Frase reads your site and surfaces programmatic opportunities, the page families where a set of pages could realistically rank, each with an estimated page count and traffic. It suggests the locations, competitors, and integrations to target based on your site and service, so you start from a vetted list rather than a blank spreadsheet.
Won't a batch of pages read as thin, duplicate content?
That is the risk Frase is built to avoid. Each page in a family is drafted in full, with its own outline, sections, and target keywords, then scored for SEO and GEO before it ships. You are publishing a set of genuinely distinct pages, not one template filled in over and over.
Can I review pages before they publish?
Yes, and you should. Frase shows a full preview of any page in the family, and you select exactly which pages to generate. Only the pages you choose are drafted, scored, and sent to your CMS. Nothing batches or publishes on its own.
Does generating a batch use up my plan?
Each generated page counts toward your monthly article allowance, the same as any other piece of content. That is why Frase lets you preview and select pages first: you build the families worth building and keep the rest for later. You can add more content or seats as your needs grow.
Where do the generated pages get published?
Frase publishes the approved batch directly to WordPress, Webflow, Sanity, and Wix, and can host the pages on FraseCMS if you do not run a CMS of your own. The whole family goes live from the same workspace where you previewed and approved it.
Can the Frase Agent build a page family for me?
Yes. You can ask the Frase Agent to surface and generate a page family, and because a batch spends content credits, it confirms the scope with you before it runs. The agent proposes the work and you approve it, so a large batch never kicks off unattended.
Cover the long tail without writing every page
Let Frase find your page families, draft and score each page, and hand you a batch ready to publish. Start free and stand up your first family today.
7-day free trial. No credit card.