Your Content Should Work Twice
Once for Google. Once for AI.
Every piece of content you publish has two audiences: traditional search engines and AI platforms. Frase optimizes for both simultaneously — so nothing you create goes to waste. New to GEO? Read our complete guide to Generative Engine Optimization.
Trusted by companies including Andela, ActiveCampaign, Asurion, Career Karma, Coursera, Deltek, Digitas, Extra Space, GitLab, Hennessey, Kraken, Merkle, Microsoft, Oracle, PTC, Sunbelt Rentals, Talkspace, Thermo Fisher, Thomson Reuters, Toptal, Under Armour.
The SEO-Only Blind Spot
Research. Optimize. Publish.
Three steps to content that ranks on Google and gets cited by AI.
Research & Plan
Research keywords, analyze top 20 SERP results, discover questions from Google PAA, Reddit, Quora — and see exactly what topics you need to cover.

Write & Optimize
Write with AI assistance and real-time dual scoring. See exactly what to improve for both Google and AI search engines.

Publish & Track
Publish optimized content, track performance across search and AI, and continuously improve with data-driven recommendations.

Optimize for Every Major Search Platform
One workflow. Dual scoring. Complete coverage.
ChatGPT
Perplexity
Claude
Gemini
Discover What Content Your Audience Actually Needs
Built-in visitor chat that reveals exactly what questions you're not answering so you can turn every gap into a ranking opportunity
See real visitor questions in real-time. Identify content gaps automatically. Create content based on actual search intent.
- Real-time visitor question tracking
- Automatic content gap detection
- Analytics show what to write next
Use the Frase Agent to optimize content with natural language. Just describe what you need — the Agent handles research, writing, and optimization automatically.
- 80+ specialized optimization skills
- Natural language content workflows
- Available on all Frase plans
Everything you need for SEO + GEO optimization
Real-time SEO Scoring
Traditional search engine optimization
Get instant feedback on keyword usage, topic coverage, and on-page SEO. Track your SEO score as you write and see exactly what to improve for Google rankings.
Real-time GEO Scoring
AI search platform optimization
Track how AI-friendly your content is for ChatGPT, Perplexity, Claude, and Gemini. Get suggestions for better structure, authority signals, and citability.
Topic Coverage Analysis
Comprehensive content recommendations
See which topics competitors cover that you don't. Frase analyzes top-ranking content and shows gaps in your coverage for both Google and AI platforms.
Questions Optimization
Boost AI platform citations
Discover questions users ask about your topic. Answering these questions increases the chance ChatGPT, Perplexity, Claude, and Gemini will cite your content.
Readability Suggestions
Content clarity and structure
Get recommendations for sentence length, paragraph structure, and readability. Clear, well-structured content performs better on both Google and AI platforms.
Structure Recommendations
AI-friendly formatting
Frase suggests optimal heading structure, list formatting, and content organization that both search engines and AI platforms prefer for understanding and citing.
Thousands of teams trust Frase to do the work
Frequently Asked Questions
Still have questions? We'd love to help.
Talk to Our Team →Create content that ranks on Google and gets cited by AI.
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