Frase
Free AI Optimization Tool

Check Your GEO Score

Analyze how well your content is optimized for AI platforms like ChatGPT, Perplexity, Claude, and Gemini.

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GEO Score

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Optimized for:

ChatGPT
Perplexity
Claude
Gemini

Three Pillars of GEO Scoring

GEO Score analyzes how well your content meets AI platform citation standards.

Authority Score
Measures expertise signals, citations, author credentials, and trustworthiness indicators.

Key Factors:

  • E-E-A-T signals (Experience, Expertise, Authoritativeness, Trust)
  • Author bylines and credentials
  • External citations and references
  • Domain authority indicators
Readability Score
Evaluates content clarity, sentence structure, and how easily AI platforms can parse your content.

Key Factors:

  • Sentence and paragraph length
  • Language complexity and grade level
  • Content flow and coherence
  • Technical jargon usage
Structure Score
Analyzes formatting, organization, and schema markup that help AI platforms extract information.

Key Factors:

  • Header hierarchy (H1, H2, H3)
  • Lists and tables for data presentation
  • Schema markup (FAQPage, HowTo, etc.)
  • Content organization and sections

How the GEO Score Checker Works

Analyze your content the same way AI platforms evaluate sources for citations.

1

Enter Your URL

Paste the URL of any published content you want to analyze. The tool works with blog posts, articles, landing pages, and any public web content.

2

Analyze Content

The tool scans your content for Authority signals (E-E-A-T, citations), Readability factors (clarity, structure), and technical Structure elements (headers, schema, formatting).

3

Get Your Scores

Receive an overall GEO Score (0-100) plus individual scores for Authority, Readability, and Structure. Higher scores indicate better optimization for AI platform citations.

4

Improve Your Content

Use the scores to identify improvement opportunities. Focus on your lowest-scoring pillar for maximum impact. Upgrade to Frase for detailed recommendations and real-time optimization.

Frequently Asked Questions

Everything you need to know about GEO Score and AI optimization

What is a GEO Score?

GEO Score measures how well your content is optimized for AI search engines and language models. It analyzes three factors: Authority (expertise and trust signals), Readability (how easily AI can understand your content), and Structure (formatting and schema markup). A high GEO Score increases the likelihood that AI platforms like ChatGPT, Perplexity, and Claude will cite your content.

How is GEO different from SEO?

SEO (Search Engine Optimization) focuses on ranking in traditional search engines like Google by optimizing for keywords, backlinks, and technical factors. GEO (Generative Engine Optimization) focuses on getting cited by AI platforms that generate answers directly. GEO prioritizes factors like Authority, Readability, and structured data that help AI models extract and cite information. Modern content needs both SEO and GEO optimization.

Which AI platforms use GEO scoring factors?

All major AI platforms consider GEO factors when selecting content to cite: ChatGPT (OpenAI), Perplexity AI, Claude (Anthropic), Google Gemini, and Google AI Overviews. These platforms evaluate content authority, readability, and structure when determining which sources to reference in generated responses. Content with high GEO scores appears more frequently in AI citations.

What is a good GEO Score?

GEO Scores range from 0-100. Scores above 70 indicate strong optimization for AI platforms. Scores between 50-70 suggest moderate optimization with room for improvement. Scores below 50 indicate significant optimization opportunities. The score is calculated by averaging your Authority, Readability, and Structure scores. Focus on improving your lowest-scoring pillar first for maximum impact.

How can I improve my Authority Score?

Improve Authority by adding author bylines with credentials, citing reputable external sources, demonstrating expertise through detailed explanations, and including credentials or certifications. Add schema markup for authors and organizations. Show experience by including case studies, examples, and first-hand insights. AI platforms prioritize content that demonstrates clear expertise and trustworthiness.

How can I improve my Readability Score?

Improve Readability by keeping paragraphs to 2-3 sentences, using clear sentence structure, avoiding unnecessary jargon, and explaining technical terms. Break up dense content with headers and whitespace. Use simple language when possible. AI platforms can better extract and cite content that's clearly written and well-organized.

How can I improve my Structure Score?

Improve Structure by using proper header hierarchy (H1 for title, H2 for main sections, H3 for subsections), organizing content with numbered or bulleted lists, adding FAQPage schema markup, and using tables for data. Create clear content sections with descriptive headers. AI platforms extract information more effectively from well-structured content with semantic HTML and schema markup.

Does GEO Score affect traditional SEO rankings?

Yes, many GEO factors also improve traditional SEO. Google values content with E-E-A-T signals, good readability, and structured markup. FAQPage schema can generate rich snippets in search results. Clear structure improves user experience and engagement metrics. Optimizing for GEO often improves SEO performance, making it a comprehensive content optimization strategy.

How often should I check my GEO Score?

Check your GEO Score after publishing new content and whenever you update existing pages. Monitor your score monthly for key pages to track optimization progress. If you're actively trying to improve AI citations, check weekly while making improvements. Use the score to prioritize which content needs optimization and to measure the impact of changes.

What's included in the full Frase GEO analysis?

The full Frase GEO analysis (available with subscriptions starting at $38.25/month) includes detailed scoring breakdowns, specific improvement recommendations for each pillar, competitor GEO analysis, AI-powered content suggestions, real-time optimization as you write, and integration with Frase's SEO research tools. The free GEO Score checker provides your overall score and pillar scores.

Get Detailed GEO Optimization Recommendations

Upgrade to Frase for detailed scoring breakdowns, specific improvement recommendations, competitor analysis, and real-time optimization as you write.

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