Meet Your AI Content Team
An AI content assistant built into your SEO platform. Frase researches your market, writes optimized content, generates images, builds topic clusters, atomizes your best work into every format, and tracks your visibility across Google and AI search — all through natural conversation in 100+ languages.
You set strategy. Frase handles everything else. In 100+ languages.
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Trusted by companies including Andela, ActiveCampaign, Asurion, Career Karma, Coursera, Deltek, Digitas, Extra Space, GitLab, Hennessey, Kraken, Merkle, Microsoft, Oracle, PTC, Sunbelt Rentals, Talkspace, Thermo Fisher, Thomson Reuters, Toptal, Under Armour.
Built-In Agent or MCP Server — Your Choice
Use the full-featured agent inside Frase, or connect Frase to your favorite AI tool via MCP. Same powerful engine, different entry points.
The full experience. Every capability, visual interface, built right into Frase.
Use Frase from Claude Code, Cursor, Lovable, Replit, and any MCP-compatible tool.
Capabilities Built Into the Frase Agent
These features come standard with the Frase Agent — no extra tools, no extra subscriptions.
Topic Clusters
Build topical authority with intelligent content clusters. Frase identifies cluster opportunities, suggests related topics, and organizes your content strategy around pillar pages — automatically.
- Auto-suggest cluster themes from your content
- Assign articles to clusters
- Identify coverage gaps in each cluster
- Build topical authority maps
Content Atomization
Turn one long-form article into LinkedIn posts, Twitter threads, email newsletters, and slide decks. Frase atomizes your content into every format your audience consumes.
- One article → multiple formats
- LinkedIn, Twitter, email, slides
- Export as PDF, PNG, or ZIP
- Send directly to your email
Programmatic SEO
Discover and generate programmatic page opportunities at scale. Frase finds patterns in your niche and batch-generates optimized pages — with quality gates before any page goes live.
- Auto-discover page opportunities
- Preview before generating
- Batch-generate with quality checks
- Scale to hundreds of pages
AI Image Generation
Frase analyzes your content and generates contextually relevant images — hero images, section illustrations, infographics. Uses your brand colors automatically.
- Context-aware image suggestions
- Brand color extraction
- Approve or reject suggestions
- Insert images directly into content
Brand Voice & Governance
Define your brand voice once. Frase enforces it across every piece of content — terminology rules, reference documents, style guides. Your content stays on-brand at any scale.
- Create and manage brand voices
- Terminology rules enforcement
- Reference document library
- Consistency across all content
Content Opportunities
Frase continuously scans your content performance and surfaces actionable opportunities — pages to refresh, keywords to target, gaps to fill. Then acts on them with one approval.
- Auto-detect declining content
- Surface untapped keywords
- Prioritized action recommendations
- One-click execution
Content Templates
Turn your best-performing content into repeatable blueprints. Frase extracts the structure of any article or brief into a template — sections, word counts, boilerplate blocks (headers, CTAs, disclaimers), and field defaults (tone, language, target word count). System templates come pre-loaded for common content types.
- Extract templates from existing content
- Define sections, word counts, and boilerplate
- System templates for common content types
- Apply templates to new briefs and articles
One Conversation. Complete Content Operations.
Ask Frase anything about your content strategy — it understands context and executes multi-step workflows automatically.

Your AI content partner: research, write, optimize, atomize, and publish — all in one chat
Every Skill You Need. One Conversation.
Everything your team needs for content operations — Frase handles the work, you make the calls.
Research & Discovery
Frase researches your market — gaps, competitors, opportunities — so you can focus on strategy.
- SERP analysis and search intent detection
- Competitor content breakdown and gap analysis
- Topic clustering and keyword grouping
- Question mining from People Also Ask
Content Creation
Frase drafts. You refine and approve.
- AI-powered content briefs with structure
- Full article generation with your brand voice
- Outline expansion and section writing
- Meta descriptions and title tag optimization
SEO Optimization
Frase optimizes your content to rank on Google — no guesswork, no manual scoring.
- Real-time content scoring against top results
- Entity and topic coverage analysis
- Internal linking recommendations
- Technical SEO issue detection
AI Search Optimization
Frase ensures AI search engines cite your content.
- GEO scoring for AI search visibility
- Citation-worthy content structure
- Entity clarity and authority signals
- Answer-ready formatting for AI extraction
Performance Tracking
Frase monitors performance and flags what's declining before you lose rankings.
- AI visibility tracking across platforms
- Content decay detection and alerts
- Ranking movement monitoring
- ROI attribution for content
Workflow Automation
Frase chains complex workflows automatically.
- Chain tools together automatically
- Schedule recurring content audits
- Batch process multiple articles
- Custom workflow templates
Brand Governance
You define the voice. Frase enforces it everywhere.
- Brand voice enforcement built-in
- Style guide compliance checking
- Forbidden phrase detection
- Terminology consistency
Team Collaboration
Frase scales your team's output without losing quality.
- Role-based access to tools
- Shared prompts and templates
- Approval workflows for content
- Activity tracking and audit logs
One Prompt. Entire Workflows.
These aren't simple tasks — they're multi-step operations that showcase the full power of the Frase Agent.
Research 'content marketing ROI', create a brief, write a 2,500-word article with our brand voice, generate hero and section images, score for SEO and GEO, then publish to Frase CMS
Researches top competitors and gaps
Builds a structured content brief
Writes the full article with your brand voice
Generates contextual images using your brand colors
Scores and optimizes for SEO + GEO
Publishes to Frase CMS when all gates pass
Analyze my existing content, suggest topic clusters I should build, identify gaps in each cluster, then create briefs for the 10 highest-priority missing articles
Audits all existing content and topics
Identifies natural cluster themes
Maps content to clusters and finds gaps
Prioritizes gaps by search volume and difficulty
Creates complete briefs for top 10 missing articles
Take my top 5 performing blog posts and atomize each into a LinkedIn post, a Twitter thread, an email newsletter section, and a slide deck — export everything as a ZIP
Identifies your top 5 performing posts
Atomizes each into 4 different formats
Adapts tone and structure per platform
Generates 20 pieces of repurposed content
Exports everything as a downloadable ZIP
Find programmatic page opportunities in our niche, preview the top 20, then batch-generate all pages that pass quality checks with unique hero images for each
Discovers programmatic page patterns
Previews content for top 20 opportunities
Generates pages with quality score gating
Creates unique AI images for each page
Only publishes pages above quality threshold
Check how our top 20 pages appear across all AI platforms, rewrite the ones that aren't being cited with GEO optimization, and set up ongoing monitoring
Scans top pages across up to 8 AI platforms
Identifies which pages are cited vs invisible
Rewrites uncited pages with GEO optimization
Scores and republishes updated content
Sets up ongoing monitoring for citation growth
Use our 'Enterprise Blog' brand voice to write articles for these 15 topics. Check terminology compliance, generate images, and only publish articles that pass every quality gate
Loads your custom brand voice profile
Writes each article with voice enforcement
Checks terminology rules and compliance
Generates contextual images per article
Only publishes articles passing all gates
Flags failed articles with specific fixes
Extract a template from our best blog post, create a 'Company Blog Standard' template, then apply it to 10 new briefs so every writer follows the same structure
Extracts template from your top-performing post
Creates a reusable template with sections, word counts, and boilerplate CTA
Applies template to 10 new briefs
Each brief comes pre-filled with the right structure
Writers generate content against the template
Optimization scores each piece, rules check brand voice
Publish the ones that pass
Every use case above runs end-to-end from a single prompt inside the Frase Agent.
Speak Your Audience's Language. Literally.
Frase doesn't just translate — it thinks in your language. Ask questions in French, get strategic recommendations in French. Research German keywords, receive German content briefs. Build topic clusters for your Spanish market. Atomize content for your Japanese audience. You set the global strategy. Frase executes locally.
100+ Languages Supported
From French and German to Japanese and Arabic — research, write, cluster, atomize, and optimize in any language
Local SERP Analysis
Analyze search results from any country's Google — understand local competition and intent
Native-Quality Content
Generate content that reads like it was written by a native speaker, not translated by AI

Helping a Belgian team with SEO content in French
You Ask. Frase Delivers.
From first question to published, optimized content — here's what a typical session looks like.
Tell Frase What You Need
Type naturally: "Research the top 10 competitors for 'project management software' and identify content gaps." Frase understands context and intent.
Frase Executes the Right Skills
Frase automatically selects and chains together the relevant skills. SERP analysis, competitor research, gap detection — all happening behind the scenes.
You Review. You Decide.
Frase presents results in your chat. Ask follow-ups: "Now create a content brief for the biggest gap you found." Frase maintains context across the entire conversation.
Frase Executes Complete Workflows
From brief to optimized draft: "Write the article using our brand voice, optimize for SEO and AI search, and add internal links." Frase handles the rest.
Track and Iterate
"Check how our new article is performing in AI search." Frase monitors visibility, identifies issues, and recommends improvements — you choose which to act on.
Built for Content & Marketing Teams Who Need Results
Content Teams
Frase handles the entire content creation workflow — from research through optimization and publication. You direct strategy and approve output.
- Research to draft in one session
- Brand voice automatically enforced
- SEO + GEO optimization built-in
SEO Agencies
Scale client delivery without adding headcount. Frase handles research, content creation, and optimization for multiple clients with different brand voices.
- Per-client brand voice profiles
- Batch processing across accounts
- White-label deliverables
Marketing Directors
Frase surfaces strategic insights without requiring 10 different tools. Ask questions in plain English — Frase recommends, you decide.
- Competitive intelligence on demand
- Content performance dashboards
- AI search visibility tracking
Global Teams
Frase executes content strategy across markets without hiring local teams for every region. It works fluently in 100+ languages with native-quality output.
- 100+ languages supported
- Local SERP analysis per market
- Cultural nuance in content
You Keep Strategy. Frase Replaces the Tool Stack.
Teams using Frase consolidate their workflows and see measurable efficiency gains.
Languages supported
Pipeline stages
Conversation to learn
Tools to learn
Just Tell It What You Need
No commands to memorize. No interfaces to learn. Just conversation.
“Find content gaps in our competitor's blog strategy”
“Write a 2000-word guide optimized for 'content marketing ROI'”
“Which of our articles are losing AI search visibility?”
“Create a content calendar for Q2 based on our top-performing topics”
“Audit our blog for technical SEO issues”
“What questions are people asking about 'AI marketing'?”
Why Frase Outperforms Generic AI
vs ChatGPT & Claude
General-purpose AI tools like ChatGPT and Claude are great at writing, but they don’t have access to SEO data, competitor analysis, or your brand voice by default. Frase integrates specialized content skills, remembers your brand voice, and maintains conversation history — purpose-built for content operations.
vs Jasper & Copy.ai
Writing-focused tools generate content but typically require separate tools for keyword research, SEO optimization, and performance tracking. Frase combines these into one workflow — research through tracking — in a single conversation.
vs Traditional SEO Suites
Traditional SEO suites offer deep feature sets with dashboard-based interfaces. Frase takes a different approach — putting content operations behind natural language conversation. Ask for what you need and get results without navigating menus or learning a new interface.
Also Works From Your AI Coding Tools
Use Frase's core capabilities from Claude Code, Cursor, Windsurf, Lovable, Replit, and any MCP-compatible AI assistant. Research keywords, create briefs, optimize content, and check AI visibility — all through natural conversation in the tools your team already uses.
Explore Frase for AI AgentsFrequently Asked Questions
Still have questions? We'd love to help.
Talk to Our Team →Ready to Meet Your AI Content Team?
Topic clusters, content atomization, programmatic SEO, AI images, brand governance — all in one conversation. Start your free trial and see what's possible.