The Diagnostic Layer

Frase Content Monitoring: See Every Post's Health Across Your CMS

Content Monitoring is the inventory and diagnostic layer of Frase. It pulls every published post from your connected CMS — WordPress, Sanity, Webflow, Wix, or FraseCMS — and gives each one a live 0–100 health score so you can spot decaying content before it disappears from search.

You scored one URL with the free tool. Now score every post on every site you publish.

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Connect any CMS once and Frase scores every post you've ever published on a live 0–100 health scale, ranks them by decay risk, and tells you which ones the auto-fix loop should rescue first.

How Monitoring Works

Three steps from connection to actionable health signal.

Step 1

Connect

Link WordPress, Sanity, Webflow, Wix, or publish through Frase's own CMS. Frase pulls the full inventory of posts on your domain — not just the ones you wrote inside Frase.

Step 2

Score

Every post receives a 0–100 health score composed of age, traffic trend, ranking trend, and competitor activity. Posts are labeled healthy, monitor, refresh, urgent, or unchecked at a glance.

Step 3

Act

Filter by health status, search by keyword, sort by drop, then move the most-at-risk posts into Content Guard for the auto-fix loop. The funnel from diagnosis to fix is one click.

Four Health States, One Glance

The status label tells you what to do this week. The score tells you why.

Healthy

Stable traffic, ranking, and citation signals over the recent window.

Monitor

Mild drift in one signal. Worth watching, no immediate action required.

Refresh

Aging content with measurable ranking or traffic decay. Refresh queued.

Urgent

Significant rank or traffic loss. Top candidate for the guarded set.

What Content Monitoring Can Do

Six capabilities that turn a static CMS into a live performance dashboard.

Composite health score

The 0–100 score blends content age, traffic trend, ranking trend, and competitor activity into one number. No more juggling four dashboards to know whether a post is in trouble.

Whole-CMS inventory

See every published post on your domain — not just the ones written inside Frase. Posts imported from your CMS join the same scoring pipeline as posts you author natively.

Historical depth

Compare against 3, 12, or 24 months of history depending on plan. Trend lines tell you whether a dip is normal seasonality or the start of decay before it costs you traffic.

Search Console enrichment

Connect Google Search Console once. Click and impression deltas, average position, and query-level changes feed the scoring engine on a weekly cadence — no manual exports.

Filter, sort, export

Filter by provider, status, or health state. Sort by ranking drop or traffic decline. Export the inventory as a CSV for client reporting or hand it to your editor as a refresh queue.

One-click handoff to Guard

When a post crosses the health threshold you care about, toggle it into the guarded set from the same row. Diagnosis to closed-loop fix is one click — no separate workflow to learn.

Frase Content Monitoring dashboard showing the CMS Posts inventory with live 0 to 100 health scores, status pills for healthy, monitor, refresh, and urgent posts, 30-day decay trends, and one-click handoff to Content Guard, across WordPress, Sanity, Webflow, Wix, and FraseCMS
Live health-score inventory across every connected CMS — WordPress, Sanity, Webflow, Wix, and FraseCMS.

Historical Depth by Plan

Longer history means cleaner signal — pick the tier that matches your reporting cadence.

Starter

$49/mo

0 months historical data

Solo operators auditing a single domain in real time.

Professional

$129/mo

3 months historical data

Small content teams running 1–5 domains with quarterly review cycles.

Most popular for agencies

Scale

$299/mo

12 months historical data

Agencies and content programs that need year-over-year comparisons across client portfolios.

Enterprise

Custom

24 months historical data

Multi-brand portfolios, branded client reports, SSO, dedicated CSM.

How they work together

Monitoring tells you what's decaying. Guard fixes it.

Content Monitoring is the broad, always-on diagnostic. Content Guard is the narrow, policy-driven action layer that runs the auto-fix loop on the posts you toggle into the guarded set. Most teams scan the inventory, sort by health, and hand the urgent posts to Guard — one click, no second workflow.

Explore Content Guard
Enterprise plan

Need branded Health Reports for clients?

Enterprise unlocks 24-month historical depth, branded PDF Health Reports with custom logos and brand colors, a white-label client portal on a custom domain, white-labeled email sender, SSO, and a dedicated CSM. Built for agencies handing deliverables to clients on retainer. See Frase for Agencies for the full agency playbook.

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Frequently Asked Questions

Common questions from teams evaluating Content Monitoring. Read the GEO pillar for the full context on AI search optimization.

What is Frase Content Monitoring?

Content Monitoring is the diagnostic layer of Frase. It pulls every published post from your connected CMS — WordPress, Sanity, Webflow, Wix, or FraseCMS — and assigns a 0–100 health score to each one. The score blends content age, traffic trend, ranking trend, and competitor activity into a single number, so you know at a glance which posts are healthy, decaying, or urgent.

How is the health score calculated?

The 0–100 health score is a composite of four signals: how recently the post was updated, how its traffic has trended, how its average ranking has moved, and how competitor activity in its keyword space has shifted. The composite produces a status label — healthy, monitor, refresh, urgent, or unchecked — so you can filter the inventory by what needs action this week.

Which CMS providers does Content Monitoring support?

WordPress, Sanity, Webflow, Wix, and Frase's own hosted CMS. All four feed the same inventory and the same health-scoring pipeline. If you publish through multiple providers across client domains, Frase keeps a unified view across them — one dashboard, one score model.

How far back can I see historical data?

Historical depth scales with plan. Starter shows current state only. Professional shows 3 months of history, Scale shows 12 months, and Enterprise shows 24 months. Longer history means better signal: a dip is more obviously seasonal or more obviously decay when you have year-over-year context.

What's the difference between Content Monitoring and Content Guard?

Monitoring is the diagnostic — it tells you what you have and how healthy each post is, across your entire CMS. Guard is the action layer — it auto-applies optimization fixes and re-publishes new drafts on the posts you've explicitly toggled into the guarded set. Most teams use Monitoring to decide which posts to guard, then let Guard close the loop on the high-priority ones.

Do I need a paid plan to use Content Monitoring?

Yes. Content Monitoring is available on every paid plan, starting at Starter ($49/mo). Plan tier controls how much history you can see (0, 3, 12, or 24 months) and how many domains you can monitor (1, 5, 10, or unlimited). The free GEO Score Checker is the no-login alternative for one-off URL scoring.

Can I export the inventory for client reporting?

Yes. Filter the inventory by provider, status, or health state, then export to CSV. Enterprise customers get branded PDF Health Reports with custom logos, brand colors, and a custom domain — designed to ship directly to clients as a deliverable rather than as raw data.

How is Content Monitoring different from a generic SEO audit?

A traditional SEO audit is a one-shot run that scores a snapshot of pages. Content Monitoring is continuous — every connected post gets weekly Search Console enrichment, age tracking, and competitor signals automatically. You're not running an audit, you're maintaining one. And because Monitoring shares its data model with Guard, the inventory feeds the auto-fix loop without re-importing anything.

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Frase Content Monitoring: CMS Health Dashboard | Frase.io