Key Results
Measurable impact achieved by V Digital Services
Executive Summary
V Digital Services, a full-service agency with 50+ employees, transformed their content operations with Frase. By implementing Frase's complete workflow, from research to optimization, they achieved remarkable results in efficiency, output, and ROI.
The Challenge
V Digital Services (VDS), a full-service digital marketing agency operating across more than 300 U.S. cities, faced severe scale pressure producing approximately 350 pieces of content monthly across multiple clients. The team struggled with tool fragmentation: managing briefs and drafts required juggling multiple platforms. Manual processes for assembling outlines, titles, keywords, and references consumed significant time. Maintaining quality consistency and brand voice across numerous client accounts proved difficult, while inefficient back-and-forth communication between teams slowed production.
The Solution
VDS consolidated their entire process, from keyword research through final publication, into Frase's unified platform. The team adopted Frase's Content Brief generator for rapid brief creation, SERP research capabilities (replacing manual Google searches), Google Docs integration for real-time SEO optimization during drafting, Rank-Ready AI Documents for keyword-to-draft conversion, Brand Voice profiles and client-specific templates, and collaborative workspace with access controls and task assignment. This transformation eliminated tool sprawl and streamlined their workflows.
The Results
V Digital Services achieved a 50% reduction in outline creation time, increased content output without expanding headcount, and shortened production timelines enabling confident new client onboarding. Content specialist Sarah noted: 'When I joined the content team, I didn't have much SEO experience. Frase guided me through research, outlining, and drafting processes.' The platform successfully onboards new team members and captures clients' tone of voice so well that there's been significantly less editing back-and-forth. The team now produces 350+ pieces monthly while maintaining quality across 300+ U.S. cities.
"Frase is simply a great tool that saves you a lot of time. It's great if you're a beginner or advanced user. They capture our clients' tone of voice so well, and there's been significantly less editing back-and-forth."
Frequently Asked Questions
Key Takeaways
- ✓Tool consolidation eliminates productivity taxes: Managing briefs and drafts across multiple platforms creates friction. Unifying your workflow in one platform like Frase saves time at every step
- ✓Enterprise scale requires systematic onboarding: At 350 pieces monthly across 300+ cities, consistent quality requires tools that guide new team members through proven processes
- ✓Brand voice consistency drives client satisfaction: Capturing clients' tone of voice so accurately that editing back-and-forth is 'significantly less' means faster delivery and happier clients
- ✓Process standardization enables confident growth: Shortened production timelines from process consolidation mean you can confidently onboard new clients knowing your team can deliver
