---
title: "AI SEO Platform — Every Tool to Rank & Get Cited by AI"
description: "Frase is the AI SEO platform that runs the whole content loop: research, write, optimize, publish, monitor, and fix in one place. Explore every feature."
canonical: https://www.frase.io/features
---

The AI SEO platform

# Rank on Google. Get cited by AI.

Frase researches your topic, writes the page in your brand voice, and scores the same draft for Google ranking and AI search, then publishes, monitors, and fixes it. An agent runs the work, Frase Answers fields your visitors’ real questions, and a content layer keeps it all on your CMS or FraseCMS.

[Explore every feature](#features)

Three pillars, one platform

## An agent, a front door, and a home for your content

Frase isn’t a single tool with a feature list. It’s three pillars that work together: the agent that does the work, Frase Answers that fields your visitors’ questions, and the content layer your pages live on.

The agent

### An agent that runs the work

Brief the Frase Agent in plain language and it researches the topic, drafts the page in your brand voice, scores it for Google and AI search, and lines up the publish. You approve every step.

-   Ask in plain language, Frase does the work
-   Drafts in your brand voice, scores as it writes
-   You stay in control of every publish

[Explore the Agent](/features/agent)

The front door

### Frase Answers

Frase Answers sits on your site and answers visitors from your own content, with citations. Every question it fields gets captured in the visitor's own words, so you can see what people actually want and what to write next.

-   Answers visitors from your content, with sources
-   Captures every real question as first-party demand
-   Turns that demand into the next thing to write

[Explore Frase Answers](/features/answers)

The foundation

### Your content lives with Frase

Frase publishes to WordPress, Webflow, Sanity, Wix, or its own hosted FraseCMS, on a Frase subdomain or your own domain. Content built natively on Frase is AI-citable by construction, and every feature works fully on the CMS you already run.

-   Publish to WordPress, Webflow, Sanity, Wix, or FraseCMS
-   Best on FraseCMS, built for AI visibility, great on anything
-   Your content, your domain, all in one place

[Explore publishing & FraseCMS](/features/cms)

The core

## Write content that ranks on Google and gets cited by AI

This is the work the platform exists to do. Frase researches your topic, drafts the page in your brand voice, and scores the same draft for Google ranking and AI search side by side, so one page is built to rank and to be quoted. You see what to fix while you write.

Still comparing vendors? See how to [choose an AI SEO tool](/ai-seo), with seven checks you can run on any of them.

Rank on Google

### Write content, optimized for SEO

Frase reads what the top results already cover, drafts your page in your brand voice, and scores it as you write, so you see what to add before you publish, not weeks later when the rankings come in.

-   Drafts the page in your brand voice from a real query
-   Scores the draft live against what already ranks
-   Names the specific gaps to close before you publish

[Explore SEO content optimization](/features/seo-content-optimization)

Get cited by AI

### Optimize the same draft for AI search

The same draft carries a GEO score for AI search, and Frase names the changes that make ChatGPT, Perplexity, and Gemini pull your page into their answers. One page, built to rank and to be quoted.

-   Scores the draft for AI search beside its Google score
-   Names what makes a page easier for AI engines to quote
-   One pass for both channels, not two separate audits

[Explore GEO content optimization](/features/geo-content-optimization)

The engine that connects them

## The loop that ties the three pillars together

You enter with an audit that ranks what to fix. The agent researches, writes, and optimizes the page, publishes it to your content layer, then watches what ranks and what gets cited, and fixes what slips. Frase Answers listens for what your visitors ask next. Every stage feeds the next.

### Research

Read what ranks. Build the brief.

### Create

Draft in your voice. Score as you write.

### Optimize

Tune for Google and AI search.

### Publish

Ship to your CMS or FraseCMS.

### Monitor

Watch rankings and AI citations.

### Fix

Draft the fix. Republish on approval.

### Listen

Frase Answers captures what visitors ask, feeding the next turn.

Every stage feeds the next.

Every feature

## One platform, every stage of the loop

Each feature has its own page. Start with the audit, pick the stage you care about, or follow the whole loop around.

Audit

### Start with what's broken

Frase crawls your site, scores each page it reads, and ranks the fixes by impact, so you enter the loop from a diagnosis instead of a guess.

#### Site Auditor

Frase crawls your pages, scores each for technical SEO, content quality, and AI readiness, then ranks the highest-impact fixes first.

[Learn more](/features/auditor)

The agent

### An agent that runs the loop

Brief the Frase Agent in plain language and it does the work, while you stay in control of every publish.

#### Frase Agent

Ask in plain language. Frase researches the topic, drafts in your brand voice, scores the page, and lines up the publish.

[Learn more](/features/agent)

#### MCP Server

Run Frase from inside Claude, ChatGPT, and the AI tools you already work in, without leaving the conversation.

[Learn more](/features/mcp)

#### API & Automation

Pull SERP and AI Visibility data, generate and export content, and wire Frase into your own stack.

[Learn more](/features/api-integrations)

Research

### Start from what already ranks

Frase reads the pages winning your topic and turns them into a brief your writer can run with.

#### SEO Research

Frase reads the top results, surfaces the questions real searchers ask, and builds the brief that names the gaps you can win.

[Learn more](/features/seo-research)

#### Content Opportunities

Frase scores your search data, competitor gaps, and decaying pages into one ranked list, so you open the highest-impact work first.

[Learn more](/features/content-opportunities)

#### Topic Clusters

Frase maps your pillars and the supporting content around them, then turns each missing subtopic into a brief.

[Learn more](/features/clusters)

#### Backlink Research

Frase finds the domains linking to your competitors and not to you, scores each prospect, and drafts the outreach email for you to send.

[Learn more](/features/backlinks)

Create

### Draft in your voice, built to rank

Frase writes the page in your brand voice and scores it for Google and AI search as you go.

#### SEO Content Optimization

Frase reads what the top results cover, drafts your page in your voice, and scores it as you write, so you see what to add before you publish.

[Learn more](/features/seo-content-optimization)

#### Brand Voice

Frase learns your voice from a few samples and your own notes, then applies one profile across every writer on the team.

[Learn more](/features/brand-voice)

#### Programmatic SEO

Frase finds the page families worth building, drafts each one in your brand voice, and scores it before it ships.

[Learn more](/features/programmatic)

#### Content Atomization

Frase turns one published post into the LinkedIn carousel, the Twitter thread, and the newsletter, in your voice. You preview each.

[Learn more](/features/content-atomization)

Optimize

### Score for AI search, not just Google

Frase grades your draft for AI search the way it grades it for Google, and names the changes that get you cited.

#### GEO Content Optimization

Frase scores your draft for AI search and names the changes that make ChatGPT, Perplexity, and Gemini pull your page into their answers.

[Learn more](/features/geo-content-optimization)

Publish

### Ship straight to your CMS

Frase sends the page you just wrote and scored to where it lives, with no copy-paste into a second tool.

#### CMS & Blog Hosting

Frase publishes to WordPress, Webflow, Sanity, Wix, or its own hosted CMS, so you ship where you write, on your domain.

[Learn more](/features/cms)

Monitor

### Watch every page after it ships

Frase keeps an eye on your published pages and where AI search cites you, then alerts you the day something moves.

#### AI Visibility Tracking

Frase monitors where ChatGPT, Perplexity, Claude, and Gemini cite you, tracks your share of voice, and alerts you the day it shifts.

[Learn more](/features/ai-tracking)

#### Content Monitoring

Frase scores every published page on a live 0–100 health scale and sorts the slipping ones to the top.

[Learn more](/features/content-monitoring)

Fix

### Reverse the decay before it costs you

When a page starts slipping in Google, Frase drafts the fix and republishes once you approve.

#### Content Guard

Frase watches your pages for ranking and traffic decay in Google, drafts the fix the moment one slips, and republishes once you approve.

[Learn more](/features/content-guard)

Listen

### Hear what your visitors actually ask

Frase Answers fields the questions people ask on your site and turns them into the demand signal that tells you what to write on the loop's next turn.

#### Frase Answers

Frase Answers responds to visitors from your own content with citations, then captures every question they asked as first-party demand.

[Learn more](/features/answers)

Stop stitching point tools

## Your tools should talk to each other

A stack of point tools loses context at every handoff. Frase keeps the whole loop in one place, so research, writing, scores, and performance data move together.

The fragmented way

-   Research in one tab, writing in another, scoring in a third.
-   Every handoff loses the context the last tool gathered.
-   A separate login, subscription, and learning curve per tool.
-   Nothing watches the page once it's live.

The Frase way

-   Research feeds the draft, and the draft carries its score forward.
-   One workspace from first keyword to published page.
-   One plan, one login, one place your team already knows.
-   Frase watches every live page and drafts the fix when it slips.

What you get in the trial

## See the whole platform on your own content

Run a research brief, draft a page in your voice, score it for Google and AI search, and check where AI cites you today. You'll have produced real content and found real gaps before the trial ends.

Plans start at $39/mo (annual), with the Frase Agent, SEO + GEO scoring, site audits, and API access on every plan. Yearly saves 20%.

[See plans](/pricing)

7-day free trial. No credit card.

## Questions, answered straight.

What is Frase?

Frase is an AI SEO platform built on three pillars: an agent that does the work, Frase Answers that fields your visitors' questions and captures real demand, and a content layer where your pages live, on your CMS or FraseCMS. A loop connects them: Frase researches your topic, drafts the page in your brand voice, scores it for Google and AI search, publishes, then monitors and fixes the pages you already have. The Frase Agent does the work through plain language while you approve every publish.

What's the difference between this page and the Frase Agent page?

This page is the platform overview: every feature Frase runs, grouped by where it sits in the loop. The Frase Agent is one of those features, the conversational assistant that researches, drafts, scores, and prepares the publish when you ask. Read the Agent page to see how it works; read this page to see the whole platform around it.

Does Frase optimize for ChatGPT and AI search engines?

Yes. Frase scores your content for AI search (GEO) alongside traditional SEO, so the same draft is built to rank on Google and get cited by engines like ChatGPT, Perplexity, and Gemini. AI Visibility then tracks where those engines actually cite you.

Which AI search engines does Frase track?

AI Visibility monitors where AI search engines cite your brand, including ChatGPT, Perplexity, Claude, Gemini, and Google AI. Frase tracks your share of voice and alerts you the day your visibility shifts. Engine coverage scales with your plan.

What is Frase Answers?

Frase Answers is a conversational widget you add to your site. It answers your visitors' questions from your own content, with citations back to your pages, and it captures every real question in the visitor's own words. That gives you a first-party demand signal that points to what to write next. There's a free Answers tier per site, with a paid add-on for higher conversation volume.

Does Frase publish to my CMS?

Yes. Frase publishes the page you just wrote and scored to WordPress, Webflow, Sanity, Wix, or its own hosted FraseCMS, on a Frase subdomain or your own domain, with no copy-paste into a second tool. Content Guard republishes the same way once you approve a fix.

Does Frase change my published pages without me?

No. Content Guard watches your pages for ranking decay in Google and drafts the fix, but it republishes only after you approve it. If you'd rather low-risk fixes ship on their own, that's an opt-in you turn on per content type. Human review is the default.

How much does Frase cost?

Frase plans start at $39 per month (annual), with a 7-day free trial and no credit card required. Every plan includes the Frase Agent, SEO + GEO scoring, site audits, and API access; seats, AI engine coverage, and volume scale up the tiers. See the pricing page for the full breakdown.

Get started

## Run the whole loop with Frase

One platform that keeps your content ranking on Google and cited by AI. Start your trial and see every feature work together.

7-day free trial. No credit card.

[See plans](/pricing)

## Next steps

- Start a free trial: https://signin-next.frase.io/sign-up
- Plans and pricing: https://www.frase.io/pricing
- Check where AI search cites you today: https://www.frase.io/tools/ai-visibility-checker
